Feb 8
2011

Local Business Owner – What is Your Time Worth?

Written by Angie Seaman | posted in Local Business Outsourcing | 0 Comments

Any business owner is used to wearing a variety of hats – owner, manager, clerk, cashier, waiter, janitor…at some point you do it all. You know it’s not ideal for you to be taking out the trash when you could be developing new business, but it happens from time to time.

I have not always been so smart

This is another in the “learn from Angie’s experience” meme.  And in this blog, “experience” will sometimes be a euphemism for “well-meaning but sometimes colossally bone-headed mistakes/flaws”.  Hey, at least I learn from them, right?

I have to check myself when I start doing anything.  And I ask myself, could someone else do this as well?  And if not as well, well enough?  Cheaper?  While I do something as/more important?  I’m one of those who defaults to, “I’ll do it.”  Well, when you say that 300 times a day, it’s hard to do anything and you end up with a wall of projects hanging over your head and people needing things.  It’s not good, so I don’t do that anymore.

I hate laundry & other reasons to save time

I’m moving and my new place doesn’t have a washer/dryer so I was considering what to do about that.  And that question popped into my head.  Could someone else do this while I do something else?  I hate doing laundry.  I’m not a professional launderer.  I could be working on a website or writing or even just taking a nap while I would be washing, hanging, fluffing and folding.

I have been doing laundry for well over 20 years, and this never occurred to me because I’ve always just done it and it’s been relatively convenient to keep doing it.

Your business is more important than fluff & fold

But the time I won’t spend doing laundry, I will spend growing my business.  Providing value to local business owners.  And doing the things that aren’t those business owners’ specialty.  I’ll be taking on their “laundry” – building their online repuations – so they can focus on what they do – growing their offline businesses.

It’s really hard to step outside of your routine and see the things someone else could be doing for you when there seems to be no reason to.  But, if you take a little time to look at what you do every day, you’ll probably find a way to give yourself more time to do the things you should be doing every day.

Like napping.  Or not doing laundry.

Angie Seaman

Founder of DuckiesMedia. Provider of local marketing and social media to businesses wanting to creating raving fans online and off. She has been an affiliate marketing professional, local retail manager, brand and product marketer. She likes rubber duckies. Follow her on Twitter @angies91

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